Homely welcomes one of Australia’s household brands, with Elders finding a new home
Elders will syndicate all national listings to Australia’s freshest portal
26th August 2014- Homely.com.au, the revolutionary new real estate website combining Australia’s most beautiful search experience with free property listings, has added national listings from leading franchise Elders Real Estate. The agreement will see all of Elders Real Estate listings immediately displayed on the site.
Known as a household brand around Australia, the addition of Elders Real Estate brings 320 offices to Homely and adds nearly 9,000 homes for sale annually. Homely’s CEO Jason Spencer, who met with and established a great relationship with Elders IT Architect, Andrew Simpson, said that the addition of Elders Real Estate was ‘sensational ’.
‘Elders Real Estate is synonymous with Australian real estate. Its traditional brand and longevity in the market really symbolises the industry in this country. Having support from such a large group will further expand our consumer offering, and be a great addition to ensure we offer a well-rounded search.’ said Spencer.
Spencer’s excitement is shared by Simpson, who said: “We are very pleased to be joining Homely and showcasing our listings with them. It’s really exciting for us to be able to display our listings on one of the fastest growing portals nationwide, which is strongly focused on user experience.”
The Elders agreement means that Homely now represents listings from real estate heavyweights, Ray White, LJ Hooker, Elders, Stockdale & Leggo, Raine & Horne, PRD Nationwide and many other national groups. Since its December 2013 launch, Spencer said Homely has been inundated with listings requests from agents across the country.
“The ability for us to offer a solution to offices big and small who are trying to keep listing costs down is great. It is very simple for agents who are deciding where to put their listings. Supporting portals that don’t sting your wallet and are building at a rapid pace, will ensure you keep your costs down and have a well-rounded solution for your marketing budget,” said Spencer.
Homely has proved popular with both agents and consumers for its clean display and lack of third-party advertisements that clutter the user experience.
Agents looking to get more exposure for their listings can join Homely at no charge by clicking http://agent.homely.com.au/submit-your-listings/ - with no lock in contracts or subscriptions tying them down.
Founded by Jason and Adam Spencer, Homely.com.au is a free to list, banner-ad free real estate website that helps people find their next home. With a focus on beautiful design, community engagement and innovative marketing platforms for real estate agents, Homely.com.au helps people make better decisions about where they choose to live.